Browsing by Author "Lee, Seoki"
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- Effects of economic conditions and other factors on hotel sale prices [Summary]Lee, Seoki; O'Neill, John W.; McGinley, Sean (Virginia Tech, 2016)This study aims to examine previously identified hotel automated valuation models (AVMs) using a more extensive and updated sample of hotel sale transaction data, introduce economic conditions as a new determinant for hotel market value and test the moderating role of economic conditions on the relationship between the previously identified indicators and market value, operationalized as sale transaction price.
- Influences of consumer characteristics on fairness perceptions of revenue management pricing in the hotel industry [Summary]Heo, Cindy Yoonjoung; Lee, Seoki (Virginia Tech, 2011-06)Fairness perceptions play an important role in customers’ behavior, and this study explores which consumer characteristics influence fairness perceptions of revenue management (RM) pricing in the hotel context.