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dc.contributor.authorNunes, Thais
dc.date.accessioned2019-02-22T20:11:11Z
dc.date.available2019-02-22T20:11:11Z
dc.date.issued2019-02-22
dc.identifier.urihttp://hdl.handle.net/10919/87753
dc.description.abstractIn this article Data Envelopment Analysis–Balanced Scorecard (DEA-BSC) model to measure efficiency of distribution channel mix using BSC results is presented.en_US
dc.format.mimetypeapplication/pdf
dc.language.isoen_USen_US
dc.publisherVirginia Techen_US
dc.rightsCreative Commons Attribution 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/*
dc.subjecthotel revenue managementen_US
dc.subjecthotel distribution channelsen_US
dc.subjectBalanced Scorecarden_US
dc.subjectBSCen_US
dc.subjectData Envelopment Analysisen_US
dc.titleMeasuring hotel channel mix: A DEA-BSC Model [Summary]en_US
dc.typeSummaryen_US
dc.type.dcmitypeText


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Creative Commons Attribution 4.0 International
License: Creative Commons Attribution 4.0 International