Airbnb vs hotel? Customer selection behaviors in upward and downward COVID-19 trends

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dc.contributor.authorNicolau, Juan Luisen
dc.contributor.authorSharma, Abhinaven
dc.contributor.authorShin, Hakseungen
dc.contributor.authorKang, Juhyunen
dc.date.accessioned2024-07-08T18:50:08Zen
dc.date.available2024-07-08T18:50:08Zen
dc.date.issued2023-04-04en
dc.description.abstractPurpose: To provide a dynamic view on accommodation choice behaviors during the pandemic, this study aims to examine the impact of recent trends on prospective travelers’ preferences for hotels and Airbnb. Design/methodology/approach: The paper adopts a mixed methods approach that incorporates three independent studies (experimental analysis, online search pattern analysis and an econometric event study) to understand customer decision-making behaviors. Findings: The findings indicate that travelers prefer Airbnb entire flats/apartments to hotels when the pandemic is trending upward. This result externally validates travelers’ preference toward Airbnb during periods of high risk. Interestingly, when the trends go downward, however, the same behavioral pattern was not identified. Research limitations/implications: This study provides important empirical insights into how the evolution of health crises influence customer decision-making for hotels and Airbnb. Future research needs to consider the role of socio-demographic factors in accommodation selection behaviors and examine how travelers react to cleanliness levels between Airbnb and hotels. Originality/value: As one of initial studies that empirically examine Airbnb customers’ decision-making behaviors in the context of the COVID-19 pandemic’s trends, this study provides a dynamic view on how the evolution of the pandemic influences accommodation choice behaviors.en
dc.description.versionAccepted versionen
dc.format.extentPages 4384-4406en
dc.format.extent23 page(s)en
dc.format.mimetypeapplication/pdfen
dc.identifier.doihttps://doi.org/10.1108/IJCHM-04-2022-0478en
dc.identifier.eissn1757-1049en
dc.identifier.issn0959-6119en
dc.identifier.issue12en
dc.identifier.orcidNicolau Gonzalbez, Juan [0000-0003-0048-2823]en
dc.identifier.urihttps://hdl.handle.net/10919/120600en
dc.identifier.volume35en
dc.language.isoenen
dc.publisherEmeralden
dc.rightsCreative Commons Attribution 4.0 Internationalen
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/en
dc.subjectDecision-makingen
dc.subjectHotelen
dc.subjectAirbnben
dc.subjectCOVID-19en
dc.subjectPerceive health risken
dc.subjectSafety concernen
dc.titleAirbnb vs hotel? Customer selection behaviors in upward and downward COVID-19 trendsen
dc.title.serialInternational Journal of Contemporary Hospitality Managementen
dc.typeArticle - Refereeden
dc.type.dcmitypeTexten
dc.type.otherArticleen
dc.type.otherJournalen
pubs.organisational-group/Virginia Techen
pubs.organisational-group/Virginia Tech/Pamplin College of Businessen
pubs.organisational-group/Virginia Tech/Pamplin College of Business/Hospitality and Tourism Managementen
pubs.organisational-group/Virginia Tech/All T&R Facultyen
pubs.organisational-group/Virginia Tech/Pamplin College of Business/PCOB T&R Facultyen

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