Design standardization by Airbnb multi-unit hosts: Professionalization in the sharing economy

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dc.contributor.authorZhang, Huihuien
dc.contributor.authorZach, Florian J.en
dc.contributor.authorXiang, Zhengen
dc.date.accessioned2023-01-06T15:40:26Zen
dc.date.available2023-01-06T15:40:26Zen
dc.date.issued2023-01-01en
dc.date.updated2023-01-06T13:34:11Zen
dc.description.abstractIncreased professionalism in the short-term rental market has enabled multi-unit hosts to replicate design features across their listings to increase efficiency; however, this standardization represents a huge risk caused by decreased flexibility. We identify the impacts of functional and aesthetic design standardization on guest experience and satisfaction using Airbnb as a case study. The findings show that design standardization impacts guest experience and satisfaction asymmetrically. The results provide implications for tourism place design by articulating the structural relationships of standardized design on guest experiences within the typically unstandardized home-sharing market. This study contributes to design literature by studying design from a strategic level and adds knowledge to standardization literature by testing customer-side outcomes within a micro-entrepreneurship context.en
dc.description.versionAccepted versionen
dc.format.mimetypeapplication/pdfen
dc.identifier103523 (Article number)en
dc.identifier.doihttps://doi.org/10.1016/j.annals.2022.103523en
dc.identifier.issn0160-7383en
dc.identifier.orcidZach, Florian [0000-0003-0243-4913]en
dc.identifier.orcidXiang, Zheng [0000-0003-2608-4882]en
dc.identifier.urihttp://hdl.handle.net/10919/113072en
dc.identifier.volume98en
dc.language.isoenen
dc.publisherElsevieren
dc.rightsCreative Commons Attribution 4.0 Internationalen
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/en
dc.subjectShort-term rentalsen
dc.subjectFunctional and aesthetic designen
dc.subjectDesign standardizationen
dc.subjectGuest experience and satisfactionen
dc.subjectMachine learningen
dc.titleDesign standardization by Airbnb multi-unit hosts: Professionalization in the sharing economyen
dc.title.serialAnnals of Tourism Researchen
dc.typeArticle - Refereeden
dc.type.dcmitypeTexten
dc.type.otherJournal Articleen
pubs.organisational-group/Virginia Techen
pubs.organisational-group/Virginia Tech/Pamplin College of Businessen
pubs.organisational-group/Virginia Tech/Pamplin College of Business/Hospitality and Tourism Managementen
pubs.organisational-group/Virginia Tech/All T&R Facultyen
pubs.organisational-group/Virginia Tech/Pamplin College of Business/PCOB T&R Facultyen

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