How to cut marketing costs at independent hotels

dc.contributor.authorTrotter, Samen
dc.date.accessioned2020-11-08T00:22:29Zen
dc.date.available2020-11-08T00:22:29Zen
dc.date.issued2020-11-04en
dc.description.abstractThe author gives a few suggestions for independent hoteliers to save marketing costs without harming their effectiveness. It is said that they need to look at budgets spent in OTAs, business listing, website and agency, social media, and paid media. And several tips are introduced by the author in the article that they can do by themselves such as responding to their reviews without paying to hire special social media experts.en
dc.format.mimetypeapplication/pdfen
dc.identifier.urihttp://hdl.handle.net/10919/100803en
dc.identifier.urlhttps://www.hotelnewsnow.com/Articles/305087/How-to-cut-marketing-costs-at-independent-hotelsen
dc.language.isoenen
dc.publisherHotel News Nowen
dc.rightsIn Copyright (InC)en
dc.rights.urihttp://rightsstatements.org/vocab/InC/1.0/en
dc.subjectHotelen
dc.subjectBudgetingen
dc.subjectBudget cuten
dc.subjectSocial mediaen
dc.subjectlistingen
dc.titleHow to cut marketing costs at independent hotelsen
dc.typeArticleen
dc.type.dcmitypeTexten

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