How to Rethink Event Pricing and Refunds

The onset of COVID-19 has created a variety of pricing options for rescheduled or canceled events. 71% of planners have had to reschedule to 2021, while 34% have said they are planning for a hybrid in-person and virtual event. NorthStar outlines several ways to handle the questions around pricing events during 2020-2021 and communication that goes along with the possibility of cancellations.