Boiling Down Qualitative Data to Build Personas that Inform Spaces, Services, and Technologies
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Date
2017
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ACRL
Abstract
Personas are archetypes of user needs, wants, goals, and desires that allow for empathetic design of virtual and physical spaces and services. Commonly created using assumption-based methods, this recipe focuses on in-person interview analysis
Description
Section 1
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Citation
Hall, Monena, and Maurini Strub. "Boiling Down Qualitative Data to Build Personas that Inform Spaces, Services, and Technologies," in The Library Assessment Cookbook. Aaron W. Dobbs, ed. Chicago, IL: ACRL, 2017 (7-8).