A case study investigation of strategy implementation in three multi-unit restaurant firms

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dc.contributor.authorSchmelzer, Claire D.en
dc.contributor.committeechairOlsen, Michael D.en
dc.contributor.committeememberWest, Joseph J.en
dc.contributor.committeememberLang, James R.en
dc.contributor.committeememberEvans, Michael R.en
dc.contributor.committeememberTse, Eliza C.en
dc.contributor.departmentHotel, Restaurant, and Institutional Managementen
dc.date.accessioned2014-03-14T21:09:03Zen
dc.date.adate2007-02-02en
dc.date.available2014-03-14T21:09:03Zen
dc.date.issued1992en
dc.date.rdate2007-02-02en
dc.date.sdate2007-02-02en
dc.description.abstractThe primary objective of this study was to conduct an exploratory investigation of the process of strategy implementation in multi-unit restaurant firms. A model comprised of five context variables and five process variables was developed on the basis of a review of the theoretical literature about the restaurant industry, strategy implementation, and organization theory. Qualitative research methods, specifically case study design, concept mapping, and matrix analysis were used to collect and analyze the data from three firms. The findings from this investigation included 14 propositions that explain the associations between the variables and other factors found to affect implementation in the three companies, which were investigated. A new framework was developed from the propositions that further delineates the strategy implementation process. The framework introduces four additional variables found to be involved in the implementation process: life cycle stage of the firm, size and geographic dispersion of the firm, manager demographics, and training. Three primary context variables, organizational culture, organizational structure, and perceived environmental uncertainty; and three primary process variables, information processing, planning and control, and resource allocation were found to have a major effect on strategy implementation. The results obtained provide a basis for further study of the implementation process.en
dc.description.degreePh. D.en
dc.format.extentxi, 257 leavesen
dc.format.mediumBTDen
dc.format.mimetypeapplication/pdfen
dc.identifier.otheretd-02022007-133632en
dc.identifier.sourceurlhttp://scholar.lib.vt.edu/theses/available/etd-02022007-133632/en
dc.identifier.urihttp://hdl.handle.net/10919/37269en
dc.language.isoenen
dc.publisherVirginia Techen
dc.relation.haspartLD5655.V856_1992.S364.pdfen
dc.relation.isformatofOCLC# 26444245en
dc.rightsIn Copyrighten
dc.rights.urihttp://rightsstatements.org/vocab/InC/1.0/en
dc.subject.lccLD5655.V856 1992.S364en
dc.subject.lcshChain restaurants -- United States -- Planningen
dc.subject.lcshRestaurants -- United States -- Planningen
dc.subject.lcshStrategic planningen
dc.titleA case study investigation of strategy implementation in three multi-unit restaurant firmsen
dc.typeDissertationen
dc.type.dcmitypeTexten
thesis.degree.disciplineHotel, Restaurant, and Institutional Managementen
thesis.degree.grantorVirginia Polytechnic Institute and State Universityen
thesis.degree.leveldoctoralen
thesis.degree.namePh. D.en

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Theses and Dissertations, Hospitality and Tourism Management (HTM)