Department of Management

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    Fundamentals of Business
    Skripak, Stephen J. (Virginia Tech, 2016-05)
    Fundamentals of Business (2016) is an openly licensed (CC BY NC SA 3.0) textbook designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business. A new version of this book was released in August 2018. See http://hdl.handle.net/10919/84848 for more details. If you are an instructor reviewing, adopting, or adapting this textbook, please help us understand a little more about your use by filling out this form http://bit.ly/business-interest. Share and find ancillary resources for this book at OER Commons. Questions? Comments? Did you adopt this book? Please contact the project manager at openeducation@vt.edu. A testbank is now available by request for this book. The testbank is available to any instructor who has adopted Fundamentals of Business in their course. This work is a project of University Libraries and the Pamplin College of Business, Virginia Tech. Lead: Stephen J. Skripak (adapter)
    Contributors: Richard Parsons, Anastasia Cortes, Anita Walz
    Layout: Anastasia Cortes
    Selected graphics: Brian Craig http://bcraigdesign.com
    Cover design: Trevor Finney
    Student Reviewers: Jonathan De Pena, Nina Lindsay, Sachi Soni
    Project Manager: Anita Walz Editable files are available in MSWord in the .zip folder. Please view the README.txt file within this zipped collection. Print-on-demand softcover versions of this work are available at the cost of manufacturing and shipping from Lulu Press: color | black & white. Selected graphics produced by Brian Craig are available CC BY 4.0 via WikimediaCommons. ISBN: (B&W): 978-0-9979201-1-6
    ISBN: (Color): 978-0-9979201-0-9 Table of Contents
    Preface: Teamwork in Business
    Chapter 1: The Foundations of Business
    Chapter 2: Economics and Business
    Chapter 3: Ethics and Social Responsibility
    Chapter 4: Business in a Global Environment
    Chapter 5: Forms of Business Ownership
    Chapter 6: Entrepreneurship: Starting a Business
    Chapter 7: Management and Leadership
    Chapter 8: Structuring Organizations
    Chapter 9: Operations Management
    Chapter 10: Motivating Employees
    Chapter 11: Managing Human Resources
    Chapter 12: Union/Management Issues
    Chapter 13: Marketing: Providing Value to Customers
    Chapter 14: Pricing Strategy
    Chapter 15: Hospitality and Tourism
    Chapter 16: Accounting and Financial Information
    Chapter 17: Personal Finances To request access to the permissions files, please contact vtechworks@vt.edu.