The Pamplin College of Business generates high quality applied and theoretical research that supports superior teaching and business applications. Graduates of the Pamplin College, applying their analytical and decision making skills, help businesses create solutions, enhancing their competitiveness in the global business environment and improving the lives of their families and society.

Sub-communities within this community

Collections in this community

Recent Submissions

  • Corporate crisis management on social media: A morality violations perspective 

    Zheng, Bowen; Bi, Gongbing; Liu, Hefu; Lowry, Paul Benjamin (2020-07)
    Communication via a social network function enabled by social media has greatly empowered consumers' secondary crisis communication, as compared to a firm's crisis communication, and has thus changed corporate crisis ...
  • Hotel F&B Leases: The View from the Restaurant [Summary] 

    Unknown author (Virginia Tech, 2020-11-22)
    This article gives a few lessons to restaurant operators who want to start their business in the hotel with the lease agreement. Regarding building a lease agreement with the hotel company, operators should clarify key ...
  • The emerging trend of hotel total revenue management [Summary] 

    Unknown author (Virginia Tech, 2020-11-22)
    From the research, 12 experts from the industry shared valuable insights about total revenue management’s present and future. Few suggestions were provided; first, hotels should value their revenue management employees not ...
  • The entrepreneurial approach to hotel operation: Evidence from the Asia-Pacific hotel industry [Summary] 

    Unknown author (Virginia Tech, 2020-11-22)
    From the study, we have learned that managers from entrepreneurial hotels who are willing to change and innovate themselves to win the competition are more likely to lead the market compared to traditional hotel corporations. ...
  • Airbnb files IPO in face of profitability challenges 

    Burke, Katie (Hotel News Now, 2020-11-17)
    However, there are also concerns about IPOs. This is because investors, like other unicorn companies, will start monitoring the actual situation of the company after the disclosure. Also, the income of the travel industry ...
  • US hotel payroll costs down, but insurance costs remain 

    Ross, Del (Hotel News Now, 2020-11-20)
    According to labor-management data from Hotel Effectiveness, Hotel's payroll costs in 2020 are 40%-60% lower than in 2019 since more than half of the jobs in the hotel industry have gone after the pandemic. Despite that, ...
  • How COVID-19 has changed travelers’ priorities 

    Klauda, Chris; Lawson, Rhona (Hotel News Now, 2020-11-20)
    According to the STR's Tourism Consumer Insights, travelers prefer smaller hotels and short-term rentals for their accommodation when they travel during the pandemic. Also, Tourists' priorities have switched to cleanliness ...
  • Why Virtual Events Require More Planning Time 

    Gale, Casey (PCMA, 2020-11-18)
    This article shares the best practice of how the virtual event went successfully from ASTRO's Annual Meeting held in October. They started their preparation to plan the event 6 months early from the meeting date. This made ...
  • Ready and Willing to Attend a Live Event? Depends Where You’re From 

    R, Michelle (PCMA, 2020-11-15)
    This is about the survey result which was conducted by Sodexo and Harris Interactive. They asked the level of comfort in visiting a convention or conference center for the event to those who have actually attended any kind ...
  • How Salespeople Are Using Technology to Do More With Less 

    Unknown author (Hospitality Sales & Marketing Association International America, 2020-11-19)
    This article is about the key takeaways from HSMAI's Sales Advisory Board about how technology made it possible for them to be successful in sales with fewer resources recently. First, panels said that they invested most ...
  • New Vaccine Optimizes Boosts the Events Industry 

    Solaris, Julius (Event Skift, 2020-11-09)
    Hospitality stock sky rocketed at the news of a 90% effective vaccine on November 9,2020. Event professionals are exceptionally optimistic at the good news of the vaccine as many believe the industry will not come back ...
  • U.S. Thanksgiving travel trends show clear shift in destination preferences 

    Sorrells, Mitra (PhocusWire, 2020-11-13)
    As the U.S. holiday season quickly approaches, travel trends are shifting, not surprisingly, away from their 2019 levels. More people are traveling to non-urban areas than previously and the booking window, like most of ...
  • Airlines Tighten Mask Restrictions, Partner With COVID-19 Testing Providers 

    Schoening, Elise; Grimaldi, Lisa A. (Northstar Meetings Group, 2020-11-13)
    In their latest effort to combat the COVID-19 pandemic and economic downturn that it has brought with it, Airlines are requiring all passengers to wear a mask when traveling. Face shields, bandanas, and scarves are not ...
  • Updated: What a Biden Presidency will Mean for Travel and Meetings 

    Edelstein, Loren G. (Northstar Meetings Group, 2020-11-11)
    Tori Emerson Barnes & Roger Dow of U.S. Travel highlight what a Biden Administration will mean for the Travel Industry. Travel experts expect the GA Senate run-off to be an important race for the industry as it will determine ...
  • Business Transient, group demand remain weak 

    Kubacki, Dan (Hotel News Now, 2020-11-12)
    CEOs from Hilton, Marriott, Wyndham, Extended Stay America, RJL Lodging Trust, Host Hotels & Resorts, Pebblebrook Hotel Trust, RLH Corporation, and Corepoint Lodging weighed in on their Q3 earnings trends. A common theme ...
  • 2020 US Forecast Upgraded: Recovery unlikely until 2024 

    STR (Hotel News Now, 2020-11-12)
    STR and Tourism Economics forecasted optimistic trends as the hotel industry continues to grapple with the COVID-19 pandemic. Although business travel will not resume to 2019 levels until 2024, lower-tier level properties ...
  • IREFAC members hopeful industry will bounce back faster 

    McCracken, Sean (Hotel News Now, 2020-11-13)
    The Industry Real Estate Financing Advisory Committee met virtually in leu of the virtual NYU Hotel Investment Conference to further discuss the state of the hotel industry heading into 2021. Kevin Jacobs, Hilton, noted ...
  • Brand standards 'reset' by COVID-19 but won't fade 

    Baker, Terence (Hotel News Now, 2020-11-12)
    As brands continue to restructure in the wake of COVOID-19, their focus remains on the safety of their guests. Experts understand brand agreements will not solve the major issues that hoteliers are facing, but hope that ...
  • Hotel Wi-Fi: Balancing security with convenience 

    Wroten, Bryan (Hotel News Now, 2020-11-11)
    There continues to be an ongoing battle between hotels and secure networks. The FBI releasing a statement earlier this week regarding the Wi-Fi issue called for interesting timing as hotels begging to get back on their ...
  • How upgraded teach can enable housekeeping efficiencies 

    Miller, Dana (Hotel News Now, 2020-11-11)
    The COVID-19 pandemic has escalated the use of technology throughout the hotel industry. Larger chains are able to easily enact apps and communication devices, while smaller independent properties are struggling to play ...

View more