An exploratory study on factors affecting the recruitment, retention and promotion of blacks in upper-level lodging management

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dc.contributor.authorCharles, Reuben O.en
dc.contributor.committeechairMcCleary, Ken W.en
dc.contributor.committeememberChilds, Oliver B.en
dc.contributor.committeememberMurrmann, Suzanne K.en
dc.contributor.departmentHotel, Restaurant, and Institutional Managementen
dc.date.accessioned2014-03-14T21:36:07Zen
dc.date.adate2010-05-11en
dc.date.available2014-03-14T21:36:07Zen
dc.date.issued1994-06-08en
dc.date.rdate2010-05-11en
dc.date.sdate2010-05-11en
dc.description.abstractRelative to whites, blacks occupy a very small percentage of upper-level management positions in the lodging industry. This is evident when the numbers of black upper-level managers are compared to their representation in the hospitality labor pool and the United States population. This study uses the perceptions of black general managers and corporate executives as a means of identifying factors affecting the recruitment, retention, and promotion of blacks into these positions. While most of the literature attributed the underrepresentation to race discrimination, this study explores other factors that may also be responsible. One area of exploration was the use of internal marketing principles as a means of addressing and possibly resolving the problem of under-representation. The study consisted of telephone interviews with seven black general managers and executives from four major hotel chains. The purpose of the study was to determine if and to what extent did race discrimination affect the advancement of blacks into upper-level lodging management. It was also designed to explore the extent to which other factors affected such advancement by blacks, and further, identify ways in which hotel companies could enhance advancement opportunities for their qualified black employees. The respondents of the study provided enough information to develop conclusions about the impact such factors like education, mentorship, societal perceptions, and internal marketing have on the advancement of blacks in the lodging industry. There was unanimous agreement that race discrimination did adversely affect the advancement of blacks into upper-level lodging management. However, there it was also noted that there is a tremendous amount of opportunity in the industry that is either being overlooked or simply not being pursued by blacks. These respondents also provided several recommendations for young blacks considering careers in lodging management.en
dc.description.degreeMaster of Scienceen
dc.format.extentx, 121 leavesen
dc.format.mediumBTDen
dc.format.mimetypeapplication/pdfen
dc.identifier.otheretd-05112010-020319en
dc.identifier.sourceurlhttp://scholar.lib.vt.edu/theses/available/etd-05112010-020319/en
dc.identifier.urihttp://hdl.handle.net/10919/42630en
dc.language.isoenen
dc.publisherVirginia Techen
dc.relation.haspartLD5655.V855_1994.C536.pdfen
dc.relation.isformatofOCLC# 32376145en
dc.rightsIn Copyrighten
dc.rights.urihttp://rightsstatements.org/vocab/InC/1.0/en
dc.subject.lccLD5655.V855 1994.C536en
dc.subject.lcshAfrican American executivesen
dc.subject.lcshDiscrimination in employment -- United Statesen
dc.subject.lcshHotel management -- United Statesen
dc.subject.lcshHotelkeepers -- United Statesen
dc.titleAn exploratory study on factors affecting the recruitment, retention and promotion of blacks in upper-level lodging managementen
dc.typeThesisen
dc.type.dcmitypeTexten
thesis.degree.disciplineHotel, Restaurant, and Institutional Managementen
thesis.degree.grantorVirginia Polytechnic Institute and State Universityen
thesis.degree.levelmastersen
thesis.degree.nameMaster of Scienceen

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