Individual Differences in Internet Usage Motives

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dc.contributor.authorAmiel, Telen
dc.contributor.committeechairSargent, Stephanie Leeen
dc.contributor.committeememberWeaver, James B. IIIen
dc.contributor.committeememberDubinsky, James M.en
dc.contributor.departmentEnglishen
dc.date.accessioned2014-03-14T20:40:56Zen
dc.date.adate2002-08-06en
dc.date.available2014-03-14T20:40:56Zen
dc.date.issued2002-06-13en
dc.date.rdate2004-08-06en
dc.date.sdate2002-07-01en
dc.description.abstractThe relationship between the psychobiological model of personality types (psychoticism, extraversion, and neuroticism) devised by Eysenck & Eysenck (1985) and Internet use and usage motives was examined. A sample of 210 undergraduate students were asked to report on their motives for using the Internet and how often they engaged in a variety of Internet and web-based activities. The findings demonstrate distinctive patterns of Internet use and usage motives for those of different personality types. Specifically, those scoring high in neuroticism reported using the Internet to feel a sense of "belonging" and to be informed. Extraverts rejected the communal aspects of the Internet, and made more instrumental and goal-oriented use of Internet services. Finally, those scoring high in psychoticism demonstrated an interest in more deviant, defiant, and sophisticated Internet applications. The role of personality in audience segmentation research is discussed along with implications of the findings in usability and interface design. Suggestions for future research are included.en
dc.description.degreeMaster of Artsen
dc.identifier.otheretd-07012002-142100en
dc.identifier.sourceurlhttp://scholar.lib.vt.edu/theses/available/etd-07012002-142100/en
dc.identifier.urihttp://hdl.handle.net/10919/33844en
dc.publisherVirginia Techen
dc.relation.hasparttel_amiel_ma_reviewed.pdfen
dc.rightsIn Copyrighten
dc.rights.urihttp://rightsstatements.org/vocab/InC/1.0/en
dc.subjectindividual differencesen
dc.subjectinterneten
dc.subjectsegmentationen
dc.subjectusage motivesen
dc.subjectusabilityen
dc.subjectpersonalityen
dc.titleIndividual Differences in Internet Usage Motivesen
dc.typeThesisen
thesis.degree.disciplineEnglishen
thesis.degree.grantorVirginia Polytechnic Institute and State Universityen
thesis.degree.levelmastersen
thesis.degree.nameMaster of Artsen

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