Mobile Application Usability: Conceptualization and Instrument Development

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dc.contributor.authorHoehle, Hartmuten
dc.contributor.authorVenkatesh, Viswanathen
dc.date.accessioned2022-05-13T16:54:20Zen
dc.date.available2022-05-13T16:54:20Zen
dc.date.issued2015-06-01en
dc.date.updated2022-05-09T04:33:26Zen
dc.description.abstractThis paper presents a mobile application usability conceptualization and survey instrument following the 10- step procedure recommended by MacKenzie et al. (2011). Specifically, we adapted Apple's user experience guidelines to develop our conceptualization of mobile application usability that we then developed into 19 firstorder constructs that formed 6 second-order constructs. To achieve our objective, we collected four datasets: content validity (n = 318), pretest (n = 440), validation (n = 408), and cross-validation (n = 412). The nomological validity of this instrument was established by examining its impact on two outcomes: continued intention to use and mobile application loyalty. We found that the constructs that represented our mobile application usability conceptualization were good predictors of both outcomes and compared favorably to an existing instrument based on Microsoft's usability guidelines. In addition to being an exemplar of the recent procedure of MacKenzie et al. to validate an instrument, this work provides a rich conceptualization of an instrument for mobile application usability that can serve as a springboard for future work to understand the impacts of mobile application usability and can be used as a guide to design effective mobile applications.en
dc.description.notesSource info: Hoehle, H. and Venkatesh, V. “Mobile Application Usability: Conceptualization and Instrument Development,” MIS Quarterly (39:2), 2015, 435-472. https://doi.org/10.25300/MISQ/2015/39.2.08en
dc.description.versionAccepted versionen
dc.format.extentPages 435-472en
dc.format.extent38 page(s)en
dc.format.mimetypeapplication/pdfen
dc.identifier.doihttps://doi.org/10.25300/MISQ/2015/39.2.08en
dc.identifier.eissn2162-9730en
dc.identifier.issn0276-7783en
dc.identifier.issue2en
dc.identifier.orcidVenkatesh, Viswanath [0000-0001-8473-376X]en
dc.identifier.urihttp://hdl.handle.net/10919/110092en
dc.identifier.volume39en
dc.language.isoenen
dc.publisherSociety for Information Managementen
dc.relation.urihttp://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000361601700009&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=930d57c9ac61a043676db62af60056c1en
dc.rightsIn Copyrighten
dc.rights.urihttp://rightsstatements.org/vocab/InC/1.0/en
dc.subjectManagementen
dc.subjectComputer Scienceen
dc.subjectBusiness & Economicsen
dc.subjectUsabilityen
dc.subjectmobile applicationsen
dc.subjectsurvey instrument developmenten
dc.subjectcontinued useen
dc.subjectmobile application loyaltyen
dc.subjectmobilityen
dc.subjectINFORMATION-SYSTEMS RESEARCHen
dc.subjectTASK-TECHNOLOGY FITen
dc.subjectEXPECTATION-CONFIRMATIONen
dc.subjectUSER ACCEPTANCEen
dc.subjectWEB SITESen
dc.subjectFORMATIVE MEASUREMENTen
dc.subjectEMPIRICAL-EVALUATIONen
dc.subjectPERCEIVED USABILITYen
dc.subjectCONSUMER TRUSTen
dc.subjectWEBSITE DESIGNen
dc.titleMobile Application Usability: Conceptualization and Instrument Developmenten
dc.title.serialMIS Quarterlyen
dc.typeArticle - Refereeden
dc.type.dcmitypeTexten
dc.type.otherArticleen
dc.type.otherJournalen
pubs.organisational-group/Virginia Techen
pubs.organisational-group/Virginia Tech/Pamplin College of Businessen
pubs.organisational-group/Virginia Tech/Pamplin College of Business/Business Information Technologyen
pubs.organisational-group/Virginia Tech/All T&R Facultyen
pubs.organisational-group/Virginia Tech/Pamplin College of Business/PCOB T&R Facultyen

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