Browsing by Author "Solaris, Julius"

Now showing 1 - 14 of 14
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    8 Takeaways From the Democratic National Convention Virtual Event
    Solaris, Julius (2020-09-11)
    This article analyzes the Democratic National Convention in 2020 held in a virtual event format for the first time ever and it contains what happened and what planners actually could learn from the event. The author said the DNC showed more than we expected unlike any other virtual events in several aspects such as choosing short segments/variety of session formats/using pre-recorded contents, etc.
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    Are Virtual Events Killing FOMO?
    Solaris, Julius (EventMB, 2020-06-15)
    With the switch into a primarily virtual world, we are entering a seismic shift in the industry. FOMO is fading due to the great accessibility of virtual events and it is exposing the flaws of live events to event owners, attendees, and sponsors. On the contrary, the virtual events experience is giving the industry an unprecedented opportunity to showcase itself. This has allowed a total transformation of the hierarchy of needs. Before virtual events, people valued events for content, networking, and entertainment. Now the attendees focus on meaningful connections, entertainment, and content.
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    Black Event Industry Leaders Call for Action
    Dunn, Jason; Williams, Keneisha; Roby, Andrew; Blalock, Tamela; Solaris, Julius (EventMB, 2020-06-08)
    The event industry is hindering from inaction and lack of representation. With the guidance of four black leaders, Jason Dunn Sr., Keneisha Williams, Andrew Roby, and Tamela Blalock, there are concrete steps that the industry can take to fix the inequality for Black event professionals.
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    Do The Right Thing: Create Event Bubbles by Requiring Negative Tests
    Solaris, Julius (EVENTMB, 2020-08-05)
    As Covid-19 cases continue to rise worldwide, planning event bubbles may be the only chance to go back to in person events. Currently the biggest experiment in epidemiology is happening in Disney World with the NBA teams. This bubble includes locking down people in one controlled area for several weeks, testing continuously, and preventing contact with the outside world. In theory this sounds great, but when trying to recreate something similar for other events there are many important factors that need to be thought about.
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    Event Technology As We Know It Is Over: Here’s What’s Next
    Solaris, Julius (2020-07-01)
    Now that events are only happening online, we are witnessing a seismic market shake-up. Evidence shows it is unlikely to switch back to normal anytime soon. Virtual event platforms have harnessed more investor attention in four months than traditional event tech has in many years. Even though virtual events are all the talk, the reality is that the uncertainty of the coronavirus will keep hammering the event industry, making virtual events the only reliable solution for the foreseeable future.
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    Eventbrite CEO Outlines Her Plan for Recovery
    Solaris, Julius (EVENTMB, 2020-08-10)
    Eventbrite has been a booming event tech brand for years, but recently has experienced deep losses due to the pandemic, which has resulted in layoffs and cuts. Things are beginning to stabilize again for Eventbrite and this is due in part to their investment into virtual event technology and consumer adaptability. The events market is pushing for smaller local events which plays towards Eventbrite’s strengths. The secret for survival seems to be a balance between ingenuity and the ability to pivot on the one hand, and the ability to minimize cash burn.
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    LinkedIn Is Reportedly Stepping Up Virtual Events Products
    Solaris, Julius (Event Skift, 2020-10-28)
    LinkedIn, the professional connections giant, is looking to get into the virtual events sphere. Experts believe that the product will provide users with their current LinkedIn video and an enhanced interaction element.
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    New Coronavirus Fears Risk Delaying Event Industry Comeback
    Solaris, Julius (EVENTMB, 2020-06-15)
    Although the event industry is occupied with reopening plans, professionals should reconsider delaying their comeback. With the increase in hospitalizations and lack of social distancing, event professionals need to review their plans to go back to in-person events. The Outlook and Recovery Timeline shows virtual events are deemed the safest option for the event industry for the upcoming months.
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    New Vaccine Optimizes Boosts the Events Industry
    Solaris, Julius (Event Skift, 2020-11-09)
    Hospitality stock sky rocketed at the news of a 90% effective vaccine on November 9,2020. Event professionals are exceptionally optimistic at the good news of the vaccine as many believe the industry will not come back until there is one that is widely accessible.
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    The Rise of Audio in Virtual Events to Combat Zoom Burnout
    Solaris, Julius (2020-09-29)
    7 months into the COVID-19 pandemic, many event attendees are tired and burnt out from using Zoom. Solans suggests allowing for an only audio events or having audio as an option instead of just Zoom. This has lead to the emergence of new apps, such as Clubhouse, to relay a more podcast friendly environment.
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    Understanding How Coronavirus Spreads at Events: New Research
    Solaris, Julius (EventMB, 2020-11-05)
    The experiment named RESTART-19, tried to explain how the virus could spread in the events in Germany. With moderate sanitation measures and strengthened physical distancing, they tried to see how the virus could go further in the actual concert event. The findings are: lining up for getting in the venue is the most critical moment so it needs to manage capacity. Wearing a mask and consuming food should be done while seating must be compulsory. Also, planners should check the ventilation as well in the venue for safety from now on.
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    Virtual Events Need a Better Business Model
    Solaris, Julius (2020-10-16)
    There is still a long way to go to achieve success by holding virtual events. However, here are suggestions from the author in order to be a profitable and successful virtual event. First, be clear that your event is a conference or a tradeshow; that changes your strategy. Second, Consider a subscription model for ticketed events. (Use bundling) Third, build a community for regular events to reduce repeated labor. Fourth, prepare rewards to live attendence to get more attendee engagements. Lastly, offer better on-demand content and one-to-one meetings and networking.
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    Why Are Live Events Still Moving Forward in Areas With a 99 Percent Risk of Infection?
    Solaris, Julius (EVENTMB, 2020-07-31)
    The live event industry is so eager to go back to business they are willing to take the risk of potentially getting their attendees sick. For an industry that is known for a practical attitude, this lack of direction and planning being shown is opening up interpretations, risk taking, and polarization.
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    Wynn Resorts Bets on Testing for a Faster Return to Events
    Solaris, Julius (Event Skift, 2020-10-01)
    With Las Vegas recently announcing the return to 1,000 person meeting, Wynn Resorts have begun research with University Medical Center, Georgetown University, and labs across New York and California to gain insights to potential new rapid testing. Wynn Resorts is also in the process of building a onsite clinic attached to their resort property. CEO, Matt Maddox, is optimistic this process will bring back attendees, but understands that the rapid testing strategy is not 100% safe.