Did You Really Get the Message? Using Text Reminders to Stimulate Adoption of Agricultural Technologies

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dc.contributor.authorLarochelle, Catherineen
dc.contributor.authorAlwang, Jeffrey R.en
dc.contributor.authorTravis, Ellien
dc.contributor.authorBarrera, Victor H.en
dc.contributor.authorDominguez Andrade, Juan Manuelen
dc.contributor.departmentAgricultural and Applied Economicsen
dc.date.accessioned2018-12-14T15:02:07Zen
dc.date.available2018-12-14T15:02:07Zen
dc.date.issued2017-11-02en
dc.date.updated2018-12-14T15:02:05Zen
dc.description.abstractThis article provides evidence from a randomised control trial conducted among potato farmers in Ecuador about the impact of mobile phone text messages on farmer knowledge about and adoption of integrated pest management (IPM) practices. Using psychological constructs, we examine competing explanations for non-standard decision-making leading to low adoption of beneficial agricultural technologies. Farmers who received text messages have significantly higher knowledge and are more likely to adopt most IPM practices than those in the control group. Findings provide evidence that text messages lead to behavioural changes by reducing inattention and sub-optimal heuristics in the face of complex decisions.en
dc.description.notespeerreview_statement: The publishing and review policy for this title is described in its Aims & Scope. aims_and_scope_url: http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=fjds20en
dc.description.versionAccepted versionen
dc.format.extentPages 1-17en
dc.format.mimetypeapplication/vnd.openxmlformats-officedocument.wordprocessingml.documenten
dc.identifier.doihttps://doi.org/10.1080/00220388.2017.1393522en
dc.identifier.eissn1743-9140en
dc.identifier.issn0022-0388en
dc.identifier.orcidLarochelle, Catherine [0000-0001-7655-7380]en
dc.identifier.orcidAlwang, Jeffrey [0000-0002-2950-8516]en
dc.identifier.urihttp://hdl.handle.net/10919/86387en
dc.language.isoenen
dc.relation.urihttp://www.tandfonline.com/doi/full/10.1080/00220388.2017.1393522en
dc.rightsIn Copyrighten
dc.rights.urihttp://rightsstatements.org/vocab/InC/1.0/en
dc.subjectInternational activityen
dc.subjectAgriculture Profitability and Sustainabilityen
dc.subjectClimate Change, Natural Resources, and Environmenten
dc.subjectICTen
dc.subjectRandomized control trialen
dc.subjectIPMen
dc.subjectTechnology adoptionen
dc.subjectEconomicsen
dc.subject14 Economicsen
dc.subject16 Studies In Human Societyen
dc.subjectDevelopment Studiesen
dc.titleDid You Really Get the Message? Using Text Reminders to Stimulate Adoption of Agricultural Technologiesen
dc.title.serialThe Journal of Development Studiesen
dc.typeArticle - Refereeden
dc.type.dcmitypeTexten
dc.type.otherArticleen
dcterms.dateAccepted2017-10-07en
pubs.organisational-group/Virginia Tech/Agriculture & Life Sciencesen
pubs.organisational-group/Virginia Techen
pubs.organisational-group/Virginia Tech/All T&R Facultyen
pubs.organisational-group/Virginia Tech/Agriculture & Life Sciences/Agricultural & Applied Economicsen
pubs.organisational-group/Virginia Tech/Agriculture & Life Sciences/CALS T&R Facultyen

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